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Perhaps you just want the quick answer to the question: ‘what is the best ecommerce solution for small business?’
(if so skip to the bottom)
However there are some important things to consider if you want to set up an online store and so I encourage you to take the time to read this article through.
There has been an explosion in the number of e-commerce solutions – so which are the best commerce solutions for small business, or more specifically for YOUR small business?
Perhaps you’re looking at e-commerce to:
Take some time to make this decision, because once you have chosen an ecommerce solution, it will be with you for a while. Getting the configuration of your online store right, adding in the products and creating strong foundations takes time and resources.
Moving between ecommerce solutions maybe simpler if you only have a couple of products, but if you have a large product offering migrating between solutions is not a small undertaking.
So you want to choose carefully and consider the functionality your small business needs.
Questions to consider:
Are there other functions you will also want to include? For example:
While looking for an ecommerce solution for small business (and that is our focus in this article, enterprise ecommerce solutions are a different kettle of fish) you will probably have heard of at least a couple of these. With the proliferation of online ecommerce solutions, comes the challenge of avoiding paralysis by analysis.
The good news is that despite the myriad of options and considerations, it is now easier than ever to create and start selling through an online store.
From the above questions you will now know roughly what functional aspects you will need / want for your online shop, but what about the ecommerce solution itself?
Your e-commerce business is unlike any other. Whether you’re selling products, services or digital downloads, you need an e-commerce software product that fits your online store’s unique needs and requirements. – Business News Daily
To keep it simple I will bring the above list of solutions down to four and that is based on the above factors. I am not going to go into tonnes of details on each one and a convincing case could be put forward for each one, but as suggested I am focused on getting a solution that will work, and work well for small business. If you really want to use the others you will. There are also some excellent and detail reviews for Zencart, Volusion and Magento here.
Final verdict? If I was a small business looking at ecommerce solutions then Woocommerce and Shopify would be my two picks currently. Both will work well for an online store, with Woocommerce having the benefit that if you decide to close down the online store, you will still have a website. However, if you want a dedicated online store then Shopify is consistently ranked as number one.
In the ever-changing world of online software, both Woocommerce and Shopify have been at the forefront for a long time and could be considered the best ecommerce solution for small business, in different situations. They are both easy and time efficient to use once you have the initial setup complete and deliver a professional result. If you are investing the time and resources into an ecommerce solution for your small business both will deliver on your requirements.
A quick and easy to read breakdown of Magento, Woocommerce and Shopify
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